Why You Need Human Editors, Part XXIII
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David Card | January 11, 2006, 09:17 AM
Today in the Google Video store:
- All the Rocky and Bullwinkle episodes have the same 30-second preview (because it's 30 seconds of the opening sequence). Ditto for "Brady Bunch."
- Searching on "Boris Badenov" or "Natasha" or "Rocky" does not produce any Bullwinkle eps on the first page of search results. "Rocky" is in the title of the show, btw.
- Several different types of program feature as their thumbnail the FBI Warning you see before videos. I noticed it on a handful of kids' shows, even.
- Minimal context on front page or search results. No genre, star, network, program type, price, etc. You can sort by list or grid. And long, medium, short.
- No pricing on thumbnails or search results, but you can see the length of the program. Pricing info is a click deeper.
On the other hand, there's a lot of wild stuff on the site. Todd, Cream's farewell concert!
The experience at MTV, AOL, Atom Films -- heck, even iTunes -- is way better.
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