Is Facebook Killing Apps & Widgets?

David Card | September 23, 2008, 08:44 AM

Of course not. But still. Count me among those who prefer the Facebook redesign. As a user. But as an apps/widget vendor, I can see why you'd hate it. More evidence that Facebook needs to support that piece of its ecosystem better. A long time ago, colleague Emily Riley suggested Facebook should experiment with an apps marketplace with bid-for-position placement a la paid search. And I've been saying that "monetize thyself" is a bug, not a feature.

Jupiter analysis on
- widget marketing (and Forrester's take)
- social marketers' plans for the various social networks
- social marketing budgets