Comcast Coming to a Theatre Near You!<< Cablevision’s Network DVR – Back to the Future | Main Todd Chanko | April 11, 2007, 05:04 PM When Comcast purchased thePlatform last year it was a clear signal that the nation’s largest Pay TV operator had no intention of relying solely on the triple-play to boost revenues. As I’d said at the time, Comcast is committed to distributing content to consumers – wherever they are and on whatever platform. Today’s announced acquisition of Fandango.com – and its planned integration into Fancast – is yet another indication that Comcast is not so much abandoning multichannel video service as it is augmenting it. By owning the nearly 5 million monthly unique visitors to the movie listing site, it will be able to expand its relationships with Hollywood and develop a new footprint with theatre owners across the country. Should Fancast live up to even half of its promise of being a one-stop site for video discovery and multi-device management, it would expand Comcast’s video relationship with consumers beyond the set top box. Even more significantly, it will continue to expand Comcast’s relationships with consumers beyond its traditional multichannel subscriber model. It’s only a matter of time when we’ll see an online revenue category in their quarterly announcements. Now doesn’t this make Brian Robert’s coveting Disney seem quaint? |
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