Amazon and Kindle: The Big Picture<< Kindle: Product Design Decisions and Localisation | Main | Mobile Nagging on Network Use >> IanFogg | November 23, 2007, 11:26 AM Amazon, one of the world's largest online retailers of physical products, is embracing digital content in each of Amazon's original core product ranges (books, CDs, and DVDs). Amazon now has an online movie download shop with unboxed, a DRM-free mp3 digital music shop, and now an ebook shop and device with Kindle. This is big. But there's one important caveat: Unlike Amazon's international retail presence, Amazon's digital content shops are US-focused. None of the above are available in Europe. This gives Amazon's rivals time to watch, learn and react, possibly with something better. Other thought: why is it right for Amazon to drop DRM from legal music sales, but equally correct for Amazon to rely upon DRM for movies and ebooks? Especially, if different DRM systems hinders consumers, and means that ebooks bought from Amazon-owned Mobipocket will not work with Kindle? |
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