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<title>Ian Fogg</title>
<link rel="alternate" type="text/html" href="http://weblogs.jupiterresearch.com/analysts/fogg/" />
<modified>2008-08-07T13:05:14Z</modified>
<tagline></tagline>
<id>tag:weblogs.jupiterresearch.com,2008:/analysts/fogg//14</id>
<generator url="http://www.movabletype.org/" version="3.121">Movable Type</generator>
<copyright>Copyright (c) 2008, Ian Fogg</copyright>
<entry>
<title>iPhone Achilles Heal - Mobile Internet is Not Always-On</title>
<link rel="alternate" type="text/html" href="http://weblogs.jupiterresearch.com/analysts/fogg/archives/2008/08/iphone_achilles.html" />
<modified>2008-08-07T13:05:14Z</modified>
<issued>2008-08-06T19:31:51Z</issued>
<id>tag:weblogs.jupiterresearch.com,2008:/analysts/fogg//14.10120</id>
<created>2008-08-06T19:31:51Z</created>
<summary type="text/plain">Mobile Internet and Mobile Broadband is not an always-on experience and this isn&apos;t going to change soon. Near term, there will always be places or situations where the cellular data network doesn&apos;t reach or where only a poor slow 2G signal is present (+). Product managers must design around it....</summary>
<author>
<name>IanFogg</name>

</author>
<dc:subject>Wireless</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://weblogs.jupiterresearch.com/analysts/fogg/">
Mobile Internet and Mobile Broadband is not an always-on experience and this isn&apos;t going to change soon. Near term, there will always be places or situations where the cellular data network doesn&apos;t reach or where only a poor slow 2G signal is present (+). Product managers must design around it.

The best current mobile applications and devices understand this, and download what content/messages they can as soon as they can. SMS works this way: messages are delivered direct to the handset. Blackberry push email&apos;s main benefit is that when a user opens their email, there is no wait while messages download.

This to my mind is the greatest advantage of building a mobile application, rather than a mobile website. Good applications work anywhere, anytime, whatever the network situation, and can use local storage and sync to deliver faster responsiveness than a website.

But Apple has made a strategic decision with the iPhone to target always-on behaviours.

The iPhone&apos;s entire design assumes that there is always a fast network connection present, for both the built-in Apple applications, and the bulk of those from the new app store. 

Some examples:



Google Maps (built-in) does not store any map data locally, even if the user has browsed that map before. Effect: the user has to wait for the map to download each time they open Maps, the speed depends on the vagaries of the mobile network. Despite the new GPS chip which works anywhere, the maps application is only usable if there&apos;s a data network. So, its usefulness in very rural areas is limited. Alternative approach: Nokia Maps automatically caches map data locally, speeding its responsiveness, saving the operator from unnecessary data transit, and avoiding data costs for the user if roaming abroad.

Apple&apos;s iPhone email only automatically downloads the in box, not other folders, so there&apos;s a delay each time a user opens any other folder, and it doesn&apos;t work when there&apos;s no signal. How long the delay is depends on how many messages and the speed of the data network. With a 2G data connection and 20-30 messages I find it takes at least a minute or two. Similarly, there&apos;s no user setting to control how much of a message is downloaded, so routinely users experience partially downloaded messages, even if the iPhone has many Gb free space.

Apple&apos;s new Exchange email support does not allow messages to be moved or deleted if there&apos;s no connection. Weirdly, Apple&apos;s IMAP support allows it. The experience when I tried to use Exchange email on the tube, above ground where there is patchy coverage, reminded me of the user access control alerts from Vista: the iPhone kept popping up warning messages.

Sending SMS messages only works when there&apos;s a network present, and the iPhone does not auto-retry sending in the background until there&apos;s coverage. Effect: I write a message on London&apos;s tube where there&apos;s no signal and I have to remember to click send when I surface. I&apos;ve seen the same poor behaviour on Windows Mobile 6. Alternative approach - my Nokia 7110 from 1999, write an SMS, try and send it, fails, but the text stays in the outbox and the phone auto-retries in the background. The SMS gets sent as soon as it&apos;s possible.

Apple Weather app downloads weather each time the app is opened and has no local cache. Effect, doesn&apos;t work on London&apos;s tube. Slow to launch. No different in experience for the user compared with accessing a bookmark of a mobile website that has been saved to the iPhone home screen.

Evernote (a great third party application) stores all notes on its servers with no local cache or sync, unlike the PC and Mac versions of Evernote that sync notes between Evernote&apos;s cloud and the local computer. Alternative approach - Windows Mobile syncs notes from Outlook to the handheld with a full copy of each note in both places.

The newspaper applications for iPhone are little more than skinned websites, but which take longer to load than the iPhone&apos;s Safari web browser, and still only work with a live mobile data connection. Mobile News, Bloomberg, SFNetNews applications all require a connection to read stories, just like accessing a mobile website in Safari, yet take longer to launch and have a less standard UI as they are all distributed as separate applications. Alternative approach - antique Palm application Avanto Go, enables users to download content to their PDA for offline viewing. More recent Windows Mobile and Symbian versions offer over the air download. Local storage improves the speed to jumping between pages, so people read more, and see more adverts. The New York Times app for iPhone also appears to do this, but it needs a better UI to display when it has finished downloading stories.



If there&apos;s no data connection the current iPhone UI repeatedly nags the user to remind them to switch off flight mode (if the user has set it to on), or that there is no data connection if the mobile is &quot;on&quot; but has poor reception. This reminds me of the worst of Vista&apos;s user access control pop-ups (which can at least be switched off).

Bottom line - Apple needs to improve the iPhone&apos;s ability to operate where there is a slow connection, or when there is no mobile data network present. They need to add automatic local caches to their standard applications, and offer the user a few more settings to manage data roaming, beyond the current blunt on/off. Apple also need to make it easier for third party apps to store and cache data locally as well.




 + Examples of coverage issues:

In-building, 3G signals often don&apos;t reach or are weak. In rural areas, mobile networks routinely only offer gprs and sometimes there is no reception at all. Airplanes don&apos;t allow cellular radio use. Public transport often lacks good coverage: cellular masts tend to have been positioned along main roads, not along train lines, plus cuttings and tunnels break up the signal. London&apos;s tube has no underground mobile coverage whatsoever. If a 3g cell becomes very busy, speeds slow, and the geographical area that 3g covers actually shrinks. Etc. etc.

If a user is moving in a train or a car, there is no guarantee that a good mobile data signal, or any signal, will continue to exist as the user roams between cells and locations. They may start an activity in good coverage and then lose it.


</content>
</entry>
<entry>
<title>One Web, Not the Mobile Web</title>
<link rel="alternate" type="text/html" href="http://weblogs.jupiterresearch.com/analysts/fogg/archives/2008/08/one_web_not_the.html" />
<modified>2008-08-06T12:13:24Z</modified>
<issued>2008-08-05T23:25:36Z</issued>
<id>tag:weblogs.jupiterresearch.com,2008:/analysts/fogg//14.10114</id>
<created>2008-08-05T23:25:36Z</created>
<summary type="text/plain">The W3 argues in their new Mobile Web Best Practices that the mobile web should be integrated in with the full [PC] web. This is their &quot;One Web&quot; position. I agree. It&apos;s quite unlike the .mobi approach. Ideally, the w3 believes all of the same content should be available to...</summary>
<author>
<name>IanFogg</name>

</author>
<dc:subject>Wireless</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://weblogs.jupiterresearch.com/analysts/fogg/">
The W3 argues in their new Mobile Web Best Practices that the mobile web should be integrated in with the full [PC] web. This is their &quot;One Web&quot; position. I agree. It&apos;s quite unlike the .mobi approach. Ideally, the w3 believes all of the same content should be available to website visitors from a mobile phone as from a PC. The content simply needs to be delivered in a different design and layout.

Why build a mobile website? What&apos;s the best way of targetting the mobile Internet audience? This is an area we&apos;ve debated extensively at Jupiter over the last year.

Should the mobile web be separate from [PC] web sites?
Should companies build mobile applications/widgets or should they build mobile websites, or both?
What determines what tactics organisations should follow? Type of content or service, geography, or whether they seek a mass audience or a carefully chosen niche target segment?

The w3 alludes to this, but the main web standards body doesn&apos;t face the &quot;why the web on mobile&quot; issue head on.

Here&apos;s my take on why marketers need to ensure their organisations build mobile websites, in addition to whatever applications they develop:



Websites enable marketers and publishers to target the broadest share of the mobile audience. Every modern handset has some form of browser, every modern smartphone has a web browser. Building one application will limit its the audience to one of the many different operating systems in use (iPhone, Blackberry, Windows Mobile Pro, WM Standard, Symbian S60, Symbian UIQ, Google Android, Java, etc.).

Building websites is relatively cheap. Existing web staff, web tools, expertise, and equipment can be deployed. Often a few site designs will deliver content to all smartphones. To reach such a wide audience an organisation would have to build multiple versions of the application, most likely from the ground up, similar to writing software for the Mac and Windows. Building those applications requires many completely separate full software development projects. Maintainenance costs are also much higher again due to the multiplicity of handset platforms.

Leverages normal PC website traffic which can be easily diverted to a mobile version. iPhone, Symbian and Windows Mobile users are already visiting PC websites but finding an uneven experience. This is a ready source of traffic that organisations should embrace.

Are more compatible with email newsletter links. If a publisher or marketer is maintaining user engagement through email newsletters with links to full articles, a mobile website ensures that these links are successfully delivered when a user clicks on them on their Blackberry or other phone. Linking from an email message to content within a specific phone application is hard to do, and to my knowledge impossible to do in a standards, universally-compatible with all handsets way.

Provides universally-compatible landing pages for mobile advertising campaigns, which can then link to the rest of an advertisers&apos; mobile website. If a mobile advertiser wishes to solicit requests for follow-up information, they have two options: trigger a SMS-based interaction (as Blyk favour), or link to a mobile website. SMS is a completely universally compatible tool but is purely text-based. Mobile websites enable a richer experience suitable for branding.

Enables marketers to get to market fast, test the water, learn, and then re-plan and build the case for a bigger budget. Mobile websites are quick to develop, as well as being cheap.

The &quot;One Web&quot; position is contained in the W3&apos;s just published guidelines for building mobile web sites, Mobile Web Best Practices. It&apos;s a good read and is full of common sense tips all collected into one neat place. While it&apos;s aimed at actual website builders as it&apos;s lucidly written most of the mandates are easy for marketers and strategists to understand, and should be appled to normal websites too to maximise usability. A few examples:


Keep website addresses short.
Do not use pop-ups / unders.
Limit [page] content to what the user has requested [only].
Avoid free text entry where possible.
Provide pre-selected default values where possible.


</content>
</entry>
<entry>
<title>Using &apos;N&apos; WiFi to Attract the Well-Heeled</title>
<link rel="alternate" type="text/html" href="http://weblogs.jupiterresearch.com/analysts/fogg/archives/2008/07/using_n_wifi_to.html" />
<modified>2008-07-23T18:19:17Z</modified>
<issued>2008-07-23T06:07:48Z</issued>
<id>tag:weblogs.jupiterresearch.com,2008:/analysts/fogg//14.10067</id>
<created>2008-07-23T06:07:48Z</created>
<summary type="text/plain">BT are advertising their new home gateway, the Home Hub, on TV. The key benefit of the new hub model that BT pick out is the longer range and better coverage of its WiFi, as it uses the &apos;n&apos; standard. To what kind of potential customers will this appeal the...</summary>
<author>
<name>IanFogg</name>

</author>
<dc:subject>Broadband</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://weblogs.jupiterresearch.com/analysts/fogg/">
BT are advertising their new home gateway, the Home Hub, on TV. The key benefit of the new hub model that BT pick out is the longer range and better coverage of its WiFi, as it uses the &apos;n&apos; standard.

To what kind of potential customers will this appeal the most? Those with big homes, who will tend to have higher than average incomes and/or wealth. Nice.

</content>
</entry>
<entry>
<title>KPN Launches Commercial FTTH</title>
<link rel="alternate" type="text/html" href="http://weblogs.jupiterresearch.com/analysts/fogg/archives/2008/07/kpn_launches_co.html" />
<modified>2008-07-23T11:58:24Z</modified>
<issued>2008-07-22T23:51:08Z</issued>
<id>tag:weblogs.jupiterresearch.com,2008:/analysts/fogg//14.10064</id>
<created>2008-07-22T23:51:08Z</created>
<summary type="text/plain">KPN launches its new fibre to the home (FTTH) service. The Netherlands is Europe&apos;s most sophisticated broadband market with extremely high broadband adoption and PC ownership. On some measures, it is the global broadband leader. What happens here, has tremendous implications for everyone. KPN&apos;s download speeds are good (30-60Mbps). Prices...</summary>
<author>
<name>IanFogg</name>

</author>
<dc:subject>Broadband</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://weblogs.jupiterresearch.com/analysts/fogg/">
KPN launches its new fibre to the home (FTTH) service. The Netherlands is Europe&apos;s most sophisticated broadband market with extremely high broadband adoption and PC ownership. On some measures, it is the global broadband leader. What happens here, has tremendous implications for everyone.

KPN&apos;s download speeds are good (30-60Mbps). Prices are not that high given that this is an initial launch aimed at testing the market, early adopters, and teasing a response from the savvy Dutch cable companies. The top package tier looks be have little differentiation to justify the higher price. Pricing is significantly above the benchmark set by France&apos;s Free (Euro30) which is a very good thing for the business models of all Dutch operators.

Upload speeds are low (3-6Mbps) and look to have been chosen to be just one tenth of the marketed download speed. They are especially poor if compared with other fibre broadband services around Europe.

As KPN&apos;s main competitors are cable co&apos;s, KPN are under less pressure on upload due to the weakness of cable&apos;s HFC (hybrid fibre coax) technology to deliver high upload speeds. Ideally, KPN should use the much higher upload speeds of which FTTH is capable to create clear differentiation from cable broadband packages, even those based on DOCSIS3.


</content>
</entry>
<entry>
<title>The Demand for Fibre in the UK</title>
<link rel="alternate" type="text/html" href="http://weblogs.jupiterresearch.com/analysts/fogg/archives/2008/07/the_demand_for.html" />
<modified>2008-07-15T18:16:53Z</modified>
<issued>2008-07-15T06:17:54Z</issued>
<id>tag:weblogs.jupiterresearch.com,2008:/analysts/fogg//14.10047</id>
<created>2008-07-15T06:17:54Z</created>
<summary type="text/plain">BT&apos;s announcement today of UK fibre investment will completely transform the broadband market in the UK. The major competitor operators that have their own existing DSL networks -- Sky, O2, Carphone Warehouse, Tiscali -- will have to make decisions soon about whether to invest in fibre themselves. A key part...</summary>
<author>
<name>IanFogg</name>

</author>
<dc:subject>Broadband</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://weblogs.jupiterresearch.com/analysts/fogg/">
BT&apos;s announcement  today of UK fibre investment will completely transform the broadband market in the UK.

The major competitor operators that have their own existing DSL networks -- Sky, O2, Carphone Warehouse, Tiscali -- will have to make decisions soon about whether to invest in fibre themselves. 

A key part of that business case is the degree to which consumers are interested in next gen fibre broadband speeds. Today, JupiterResearch has published a new report with data on this precise subject:

Demand for Fiber Speeds
- Segmenting Targets for Next-Gen Internet

Other related reports on fibre:

The Fiber Future
- How FTTx Speeds Compare with WiMAX, 3G, DSL, and Cable

The Fiber Alphabet
- FTTx Broadband Technology and Its Effect on Net Neutrality


Clients - please ask us for more insight, we have other reports in preparation on this topic and have significant amounts of unpublished data which we are delighted to discuss on an enquiry call.

</content>
</entry>
<entry>
<title>BT to Invest 1.5bn UKP in Fibre - 1st take</title>
<link rel="alternate" type="text/html" href="http://weblogs.jupiterresearch.com/analysts/fogg/archives/2008/07/bt_to_invest_15.html" />
<modified>2008-07-15T10:51:29Z</modified>
<issued>2008-07-14T21:44:37Z</issued>
<id>tag:weblogs.jupiterresearch.com,2008:/analysts/fogg//14.10045</id>
<created>2008-07-14T21:44:37Z</created>
<summary type="text/plain">This is massive news: BT has finally announced its fibre plans. Key points: - Availability to 10 million homes by 2012. This is fast. - Mix of fibre to the home (FTTH) for new builds with peak 100Mbps speeds, and FTTC/VDSL2 for existing homes (peak speed of 40Mbps). Exact split...</summary>
<author>
<name>IanFogg</name>

</author>
<dc:subject>Broadband</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://weblogs.jupiterresearch.com/analysts/fogg/">
This is massive news: BT has finally announced its fibre plans.

Key points:

- Availability to 10 million homes by 2012. This is fast.
- Mix of fibre to the home (FTTH) for new builds with peak 100Mbps speeds, and FTTC/VDSL2 for existing homes (peak speed of 40Mbps). Exact split between the technologies has not been announced.
- Dependent on regulatory response from Ofcom.
- BT will offer its fibre on a wholesale basis to other operators and ISPs.
- High definition TV cited as one of the key drivers.
- &quot;Demand led&quot; rollout indicates BT plans to revive the success of the community-led broadband campaigns of the DSL roll out to prioritise locations that receive fibre first.

Initial thoughts, ahead of the analyst briefing in five minutes time:

This is a game changer for the UK broadband market. The larger ISPs that have unbundled local loop networks (O2, Sky, Carphone Warehouse, Be, Tiscali) suddenly face the prospect of their copper DSL services becoming obsolete in just a few years. The small niche ISPs that have struggled to remain in business in the face of higher speeds and thin margins offered by the LLU players, now have a lifeline with BT&apos;s proposal to wholesale fibre.

However, there will be devils in the detail. 1.5 billion pounds is a suspiciously small sum to reach 10 million homes if BT were to achieve a high proportion of consumer uptake in the areas passed by fibre. I suspect the higher wholesale prices that BT plans for fibre, compared with DSL, will slow the uptake of fibre and so help BT save capex. Also, this announcement appears to be led by BT Wholesale, its uncertain how Ofcom will react given the division of the copper telephone line network into semi-independent Openreach. Ofcom may also choose to intervene to protect the copper/LLU investments of other operators, which could raise BT&apos;s costs and slow their roll out (for example by continuing to insist that new build developments receive copper as well as fibre). It&apos;s going to be extremely interesting to see if the LLU players choose to invest in fibre themselves.

More to follow.

</content>
</entry>
<entry>
<title>iPhone 3G Strategy and Prospects</title>
<link rel="alternate" type="text/html" href="http://weblogs.jupiterresearch.com/analysts/fogg/archives/2008/07/iphone_3g_revie.html" />
<modified>2008-07-10T13:32:07Z</modified>
<issued>2008-07-10T01:09:28Z</issued>
<id>tag:weblogs.jupiterresearch.com,2008:/analysts/fogg//14.10030</id>
<created>2008-07-10T01:09:28Z</created>
<summary type="text/plain">The initial bunch of (mostly) US iPhone 3G reviews have missed the point. Almost all of these reviews have been written from the point of view of existing US iPhone owners that are considering upgrades. That&apos;s not what this launch is about. The iPhone 3G&apos;s main goal is to grow...</summary>
<author>
<name>IanFogg</name>

</author>
<dc:subject>Europe</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://weblogs.jupiterresearch.com/analysts/fogg/">
The initial bunch of (mostly) US iPhone 3G reviews have missed the point. Almost all of these reviews have been written from the point of view of existing US iPhone owners that are considering upgrades. That&apos;s not what this launch is about.

The iPhone 3G&apos;s main goal is to grow Apple&apos;s share of the global mobile phone market by attracting new buyers.

For an existing iPhone owner the only reason to buy the 3G model is the new 3G hardware and GPS satnav, as the version 2 software is available for free to existing iPhone owners. 

For a potential new buyer, or an existing owner, the v2 software is a really really big deal: it adds Exchange sync, the application store and lots of little improvements. As my colleague Michael Gartenberg has been saying all week this is as much about software as hardware. Exchange support and the app store will open up the appeal of the iPhone to a much wider audience.

Then there&apos;s the hardware. 3G offers a pile of benefits beyond the mere headline download speed. 3G enables a phone to receive or make a phone call while email or another application is connecting to the Internet in the background. HSPA offers better latency, which combines with that faster headline speed, to improve the web browsing experience. Anyone that has used ISDN (slow speed, great low latency, good browsing experience) or EDGE (OK&apos;ish speed, terrible latency, poor browsing experience) or analogue modems (poor speed, poor latency) will understand what this means. 3G networks also routinely deliver better voice quality, and enable handsets to sidestep saturated 2G networks in busy city locations.

In countries where 3G coverage is good, like most of Europe, the 3G network will also have less of an adverse impact on iPhone battery life than the US reviewers found. From what I hear, AT&amp;T 3G coverage is very poor indeed, even in urban areas. In situations where a 3G signal is weak, the handset has to work harder... result: the handset needs charging more often.

The GPS location finding should also work better in cities that lack the tower block canyons of New York, or Chicago. In European cities the handset will be more likely to see satellites and experience less signal echos. Again, this means the GPS should work better outide the US.

Then there is pricing. In many European countries iPhone 3G pricing is significantly below the original model. For example, in the UK, the iPhone 3G is available for free on a number of tariffs. The 8Gb iPhone 3G is now just 100ukp on the lowest tariff, compared with 269ukp previously. Unlike AT&amp;T in the US, O2 has kept the monthly pricing the same, or better, than before. 

This combination of 3G, lower handset price, the application store, and Exchange sync should dramatically increase uptake of the iPhone in Europe.

The 3G iPhone launch is Apple&apos;s big play to kick start iPhone uptake outside the US. That&apos;s a key reason for Apple&apos;s ambitious simultaneous multi-country launch. Looking at the offering on paper -- I&apos;ve not used the 3G model yet -- Apple have a good chance of succeeding and hitting their end of year sales target.

</content>
</entry>
<entry>
<title>WiMAX in Europe</title>
<link rel="alternate" type="text/html" href="http://weblogs.jupiterresearch.com/analysts/fogg/archives/2008/07/wimax_in_europe_1.html" />
<modified>2008-07-10T13:18:11Z</modified>
<issued>2008-07-10T01:04:04Z</issued>
<id>tag:weblogs.jupiterresearch.com,2008:/analysts/fogg//14.10032</id>
<created>2008-07-10T01:04:04Z</created>
<summary type="text/plain">Great post from my colleague, Thomas Husson, on WiMAX. I agree, and I can think of quite a few additional reasons too! Stop the hype with Mobile Wimax...</summary>
<author>
<name>IanFogg</name>

</author>
<dc:subject>Wireless</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://weblogs.jupiterresearch.com/analysts/fogg/">
Great post from my colleague, Thomas Husson, on WiMAX. I agree, and I can think of quite a few additional reasons too! 

Stop the hype with Mobile Wimax

</content>
</entry>
<entry>
<title>Enter Our Research Survey on HDTV, VoD</title>
<link rel="alternate" type="text/html" href="http://weblogs.jupiterresearch.com/analysts/fogg/archives/2008/07/enter_our_resea.html" />
<modified>2008-07-09T11:33:44Z</modified>
<issued>2008-07-08T23:18:48Z</issued>
<id>tag:weblogs.jupiterresearch.com,2008:/analysts/fogg//14.10024</id>
<created>2008-07-08T23:18:48Z</created>
<summary type="text/plain">The TV industry is being transformed by multiple trends: consumers embracing high definition; Internet TV viewing; IPTV roll outs; TV catch-up and other on demand services becoming increasingly mainstream. Jupiter is conducting its annual TV Executive Survey for the European Digital Home Service. If you work for a broadcaster, a...</summary>
<author>
<name>IanFogg</name>

</author>
<dc:subject>Digital Home &amp; Personal Tech</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://weblogs.jupiterresearch.com/analysts/fogg/">
The TV industry is being transformed by multiple trends: consumers embracing high definition; Internet TV viewing; IPTV roll outs; TV catch-up and other on demand services becoming increasingly mainstream.

Jupiter is conducting its annual TV Executive Survey for the European Digital Home Service. 

If you work for a broadcaster, a cable/satellite/IPTV TV operator, a rights owner, or a TV production company, and have a few minutes to spare, your answers will help us collect interesting data on the state the of the TV industry. You can take the survey by clicking here.

We will use this data in combination with our existing proprietary consumer survey data on consumer attitudes and behaviours for new reports this summer.

To thank you for your participation, we&apos;ll send you a free copy of the aggregated survey results.

Please also note that:
- Individual responses are strictly confidential.
- Responses are only used in an aggregate and anonymous form.

If you have any questions about this survey at all, or would like to be interviewed by Jupiter for this research, please contact me: ifogg /at/ jupiterresearch /dot/ com and I&apos;ll either help or forward your email on to my colleague Laurence Meyer who is leading on this piece of research.

Thanks! We&apos;re looking forward to hearing from you.

</content>
</entry>
<entry>
<title>VirginMedia Loses ASA Ruling on Marketing of Speed</title>
<link rel="alternate" type="text/html" href="http://weblogs.jupiterresearch.com/analysts/fogg/archives/2008/07/virginmedia_los_1.html" />
<modified>2008-07-02T08:19:38Z</modified>
<issued>2008-07-01T19:11:27Z</issued>
<id>tag:weblogs.jupiterresearch.com,2008:/analysts/fogg//14.9996</id>
<created>2008-07-01T19:11:27Z</created>
<summary type="text/plain">Info on the ruling. Unlimited broadband = 12 minutes - My take in April on the detail of this traffic management scheme. As I&apos;ve said before, it is in the broadband industry&apos;s interests to be clearer and less ambiguous on the way they market broadband and broadband speeds. Otherwise if...</summary>
<author>
<name>IanFogg</name>

</author>
<dc:subject>Broadband</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://weblogs.jupiterresearch.com/analysts/fogg/">
Info on the ruling.

Unlimited broadband = 12 minutes - My take in April on the detail of this traffic management scheme.

As I&apos;ve said before, it is in the broadband industry&apos;s interests to be clearer and less ambiguous on the way they market broadband and broadband speeds.

Otherwise if the market is opaque and confusing, no ISP will be able to charge a premium for faster, quality, broadband as no consumer will be able to tell which service is better. Result: all ISPs will suffer declining revenues as consumers opt for the cheapest services.

I&apos;ve been mulling over some new UK and European consumer data on attitudes to speed which makes for extremely scary reading for ISPs (clients please ask). It will be published in a forthcoming report.

In the meantime, have a browse of some of my earlier analysis of broadband marketing, the ASA and VirginMedia. As you will see, I&apos;m not even slightly surprised about this ASA ruling!

VirginMedia is far from alone in stretching the truth, but this is the first major ruling that has gone against them. Most of the previous ASA rulings have focused on VM&apos;s competitors.

VirginMedia&apos;s traffic management, which is what the current ASA ruling that VM lost is about.
 
VirginMedia and a previous ASA ruling which VM won.

What Ofcom is doing from an industry perspective, as like me, Ofcom realise it&apos;s in everyone&apos;s interest to sort this out.

</content>
</entry>
<entry>
<title>Symbian OS Becomes Free</title>
<link rel="alternate" type="text/html" href="http://weblogs.jupiterresearch.com/analysts/fogg/archives/2008/06/symbian_os_beco.html" />
<modified>2008-06-24T11:03:31Z</modified>
<issued>2008-06-23T22:55:00Z</issued>
<id>tag:weblogs.jupiterresearch.com,2008:/analysts/fogg//14.9978</id>
<created>2008-06-23T22:55:00Z</created>
<summary type="text/plain">Symbian OS will be available to all without payment of a license fee. And, to enable this, Symbian becomes a non-profit organisation with Nokia buying out the other current owners. See: www.symbianfoundation.org Note - I&apos;m writing this ahead of the news conference, so more details may emerge soon. Also, I&apos;m...</summary>
<author>
<name>IanFogg</name>

</author>
<dc:subject>Wireless</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://weblogs.jupiterresearch.com/analysts/fogg/">
Symbian OS will be available to all without payment of a license fee. And, to enable this, Symbian becomes a non-profit organisation with Nokia buying out the other current owners. See: www.symbianfoundation.org

Note - I&apos;m writing this ahead of the news conference, so more details may emerge soon. Also, I&apos;m sipping coffee out of a Symbian mug I was given ten years ago as a thank you for helping out with the Symbian corporate launch. With those caveats out of the way...

This step is a major change in business model to revive flagging adoption of Symbian OS (at least outside of Nokia). For years, Symbian&apos;s goal was wide uptake of its OS and the establishment of a de facto standard for smartphones. This common OS would enable application developers and others to innovate and drive adoption of mobile data. This strategy has clearly failed, and without a new initiative Symbian would have been consigned to be one player among many in the mobile market, with new entrants like Apple&apos;s iPhone and Google Android picking up share.

Whether this bold move will turn adoption of Symbian around remains to be seen. Even if it does, the new Symbian foundation may struggle to keep sufficient central coordination to deliver a single platform for third party developers. Without such a platform, application development will continue to be hindered by the (unnecessary) costs of supporting multiple platform variations.

If it fails, and Symbian OS remains one of many mobile OSes in the market, then similarly application developers will have to make difficut choices: Should they develop for iPhone, Windows Mobile, Google Android, RIM, Openmoko?? etc. etc.

Ironically, in such a balkanised mobile OS market, the easiest applications to develop across multiple devices will be those that integrate least with each OS and device. Or, many Internet companies will focus their efforts on their on mobile websites as the simplest and cheapest way of reaching the whole mobile population.

For Apple, Symbian and Google Android represent similar challenges to DOS/Windows. Both Apple&apos;s competitors are actively courting multiple device makers and encouraging licensing. But the mobile market is not the PC market. The devices need to be tightly optimised. Apparently small UI irritations quickly become major issues for users, when those quirks get in the way of making a phone call or sending a message while walking down the street.

This time, delivering the best experience may win, and Apple is well ahead in creating that uniformly elegant mobile experience.

</content>
</entry>
<entry>
<title>Why UK&apos;s Ebbsfleet Fibre Trial is Slow</title>
<link rel="alternate" type="text/html" href="http://weblogs.jupiterresearch.com/analysts/fogg/archives/2008/06/why_uks_ebbsfle.html" />
<modified>2008-06-23T11:35:36Z</modified>
<issued>2008-06-22T23:36:23Z</issued>
<id>tag:weblogs.jupiterresearch.com,2008:/analysts/fogg//14.9975</id>
<created>2008-06-22T23:36:23Z</created>
<summary type="text/plain">A couple of weeks ago I was quoted on the BBC describing the BT/Openreach Ebbsfleet fibre as slow. What the BBC missed was my emphasis on upload speeds, see the speeds listed here and compare them with other European countries in this report. So, this UK trial is offering just...</summary>
<author>
<name>IanFogg</name>

</author>
<dc:subject>Broadband</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://weblogs.jupiterresearch.com/analysts/fogg/">
A couple of weeks ago I was quoted on the BBC describing the BT/Openreach Ebbsfleet fibre as slow. What the BBC missed was my emphasis on upload speeds, see the speeds listed here and compare them with other European countries in this report.

So, this UK trial is offering just 2Mbps upload speed, compared with 10-100Mbps fibre-inspired upload speeds elsewhere in Europe.

What I find most frustrating about this is that a trial should be aiming to understand how a service will perform and how user behaviour will change. This paltry 2Mbps upload speed is little different from DSL speeds: Telefonica-owned Be already offer commercially a 2Mbps upload speed in the UK.

The BBC is not completely wrong though: the Ebbsfleet download speeds are not especially wonderful either.

Related reports:

The Fiber Alphabet,
FTTx Broadband Technology and Its Effect on Net Neutrality

The Fiber Future
How FTTx Speeds Compare with WiMAX, 3G, DSL, and Cable

</content>
</entry>
<entry>
<title>Free&apos;s Fibre-Inspired Acquisition of Alice</title>
<link rel="alternate" type="text/html" href="http://weblogs.jupiterresearch.com/analysts/fogg/archives/2008/06/frees_fiberinsp.html" />
<modified>2008-06-10T16:03:24Z</modified>
<issued>2008-06-10T03:01:40Z</issued>
<id>tag:weblogs.jupiterresearch.com,2008:/analysts/fogg//14.9939</id>
<created>2008-06-10T03:01:40Z</created>
<summary type="text/plain">Free plans to buy Telecom Italia&apos;s French ISP business, Alice. ISP markets across Europe continue to consolidate. In the past, Free has focused on organic growth rather than m&amp;a, the main exception was the purchase of niche operator Citéfibre. Fibre is a scale business. In areas covered by fibre, Free...</summary>
<author>
<name>IanFogg</name>

</author>
<dc:subject>Broadband</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://weblogs.jupiterresearch.com/analysts/fogg/">
Free plans to buy Telecom Italia&apos;s French ISP business, Alice.

ISP markets across Europe continue to consolidate. In the past, Free has focused on organic growth rather than m&amp;a, the main exception was the purchase of niche operator Citéfibre.

Fibre is a scale business. In areas covered by fibre, Free intends to migrate all its existing DSL customers onto the new network. This saves operational costs and maximises the ability of Free to sell value adds to its customer base.

Free&apos;s fibre profitabiliy depends on the percentage penetration of households, and businesses, in those areas reached by fibre. Alice is valuable to Free as it will help it gain the critical mass of customers in city areas that Free needs to achieve sufficient penetration.

This purchase is about Free&apos;s fibre roll-out. It isn&apos;t, as some have written, a vanity project to regain the position as France&apos;s number two ISP. I&apos;m sure Free will enjoy being number two, but the financial bottom line is more important.

</content>
</entry>
<entry>
<title>iPhone Release 2.0 - Notes from Europe</title>
<link rel="alternate" type="text/html" href="http://weblogs.jupiterresearch.com/analysts/fogg/archives/2008/06/iphone_release.html" />
<modified>2008-06-09T23:56:40Z</modified>
<issued>2008-06-09T11:57:50Z</issued>
<id>tag:weblogs.jupiterresearch.com,2008:/analysts/fogg//14.9935</id>
<created>2008-06-09T11:57:50Z</created>
<summary type="text/plain">Interesting points from a European perspective: Worldwide availability on the same date, just a month from now. This takes some doing. Congrats to Apple for understanding that launching in just the US isn&apos;t the way to win hearts, minds and wallets elsewhere. So, initial European iPhone purchasers are between one...</summary>
<author>
<name>IanFogg</name>

</author>
<dc:subject>Europe</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://weblogs.jupiterresearch.com/analysts/fogg/">
Interesting points from a European perspective:

Worldwide availability on the same date, just a month from now. This takes some doing. Congrats to Apple for understanding that launching in just the US isn&apos;t the way to win hearts, minds and wallets elsewhere.

So, initial European iPhone purchasers are between one and seven months in to 18 month contracts... this is going to create some real vocal angst among Apple&apos;s most fanatical early adopters. Operators and Apple need to &apos;think different&apos; here to head off some bad pr: Perhaps offer a special price early upgrade deal?

This does appear to be business model 2.0 - AT&amp;T (US)says this lower price is due to lack of revenue share to Apple, for 3G iPhones.

BUT I have multiple announcements from European operators about the 3g iPhone in my inbox. I&apos;ve checked two of their websites as well. None mention European pricing. This worries me: How will prices compare here with the US? O2 UK says come back tomorrow so hopefully we&apos;ll know soon if the lower US pricing really is carried over here without awkward small print, or unreal exchange rate conversions.

The hardware is also a v2.0 but it&apos;s more evolutionary that most of the rumour-mongers speculated. Other than a GPS, and the 3G network support, the user-facing features look near identical. Most notably, the camera looks tired: Here even the new crop of business smartphones have 3 megapixel cameras! The current batch of consumer-grade ones have 3-5 megapixels, branded optics, and real xenon flashes.

No front facing video camera (apparently) this is very rare on 3g handsets and indicates video calling isn&apos;t a key feature, if it&apos;s present at all.

The appplication shop, already pre-announced, on first impressions looks to be a winner provided the cataogue is large. I&apos;m curious to see whether the more edgy, business model disruptive, appplications are able to find shelf space. Many of the VoIP companies I&apos;ve spoken to recently have been optimistic about launching their applications on the iPhone.

</content>
</entry>
<entry>
<title>MobileMe</title>
<link rel="alternate" type="text/html" href="http://weblogs.jupiterresearch.com/analysts/fogg/archives/2008/06/mobileme.html" />
<modified>2008-06-09T23:59:21Z</modified>
<issued>2008-06-09T11:35:30Z</issued>
<id>tag:weblogs.jupiterresearch.com,2008:/analysts/fogg//14.9934</id>
<created>2008-06-09T11:35:30Z</created>
<summary type="text/plain">Surely the clue is in the name: this is a personal service for sync&apos;ing personal stuff, not social networking. Or, did I miss something important in the speech while I watched the football, and which is not listed on Apple&apos;s MobileMe site? (oh yes the photo gallery, surely that&apos;s just...</summary>
<author>
<name>IanFogg</name>

</author>
<dc:subject>Wireless</dc:subject>
<content type="text/html" mode="escaped" xml:lang="en" xml:base="http://weblogs.jupiterresearch.com/analysts/fogg/">
Surely the clue is in the name: this is a personal service for sync&apos;ing personal stuff, not social networking.

Or, did I miss something important in the speech while I watched the football, and which is not listed on Apple&apos;s MobileMe site?

(oh yes the photo gallery, surely that&apos;s just a straight evolution from .Mac - Ovi this is not)

</content>
</entry>

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