Is Newsgator poised to become the "RSS Company"<< Off to SF next Week | Main | Our Passion, Your whatever :) - Microsoft's Mediocre Marketing >> Michael Gartenberg | June 02, 2005, 02:33 PM I had a nice talk with Greg Reinacker and Nick Bradbury (who it seems also had some cervical spine surgery for the same issues I had last fall) over at Newsgator about the FeedDemon acquisition and things going forward. I'm pretty impressed with the story. While the big folks are busy adding RSS support, these folks are focused on making it ubiquitous. What does that mean. I get RSS on every platform I'm using based on context. Want your feeds on your phone? PC? Outlook? PDA? MCE? Whatever... They plan to be there. So what you say? There are already solutions out there? Ahhh, but they lack integration. Right now when I download my feeds to Newsgator in Outlook and I go out later and want to use my Smartphone, I need to download everything again. The phone has no idea that I've already read and deleted stuff today. What if there was persistence among my subscriptions across all my devices and platforms? What if it worked inside and outside the firewall? While MSFT might think of adding RSS to some future version of Outlook, that's a pretty old idea. I want ubiquitous RSS and it looks like these folks might just be the ones to get it to me. That's huge and might just make these guys the business RSS go-to guys if they execute well and hone the vision a bit more. |
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