Nokia / Enpocket<< Allez les petits! | Main | Apple iPhone & 02 - First take >> Thomas Husson | September 17, 2007, 05:15 AM Enpocket is to be acquired by Nokia. Created back in 2001, Enpocket was with Flytxt one of the few early companies that embodied mobile marketing. Both have been acquired. Interestingly in this case by a handset manufacturer. With embedded links on its devices and a Nokia ad server solution announced a few months ago, the Finnish giant is pursuing its strategic shift: see a previous post here. I recently raised the question : who's next? With Vivenvi Mobile Entertainment and SFR recently taking a small stake in respectively LD Mobile and Fullsix/Ocito, one could wonder on the French market who remains to be acquired ? |
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