Posts by David Schatsky from April 25, 2008

David Schatsky | April 25, 2008, 11:42 AM
Web 2.0 Research Guide

For attendees of this week's Web 2.0 Expo in San Francisco (or for those of you couldn't make it) here's a guide to recent Jupiter Web 2.0-related research, categorized by the names of the session tracks at the Expo.

Strategies and
Business Models

Profiling Online Users

Affiliate Marketing in Europe

Online Video in Europe

Staffing for Globalization

The New Ad Network

The Internet Television Value Chain

European Next-Generation Digital Music Services

Best Practices in Networked Media

User-Generated Content in International Markets

Media Trends

Full-Length TV Shows Online

US Paid Content Forecast, 2007 to 2012

Place-Shifting and Video Alternatives

Marketing and Community

Branded Social Networking Pages

Games in the Media Mix

Engagement

Rich Media Formats

Teen Globaphiles

Cross-Media Campaigns

Travel Widgets

Demographic Profile

Teen Talking and Texting

Political Communication

Community

Travel Blogs

Search Marketing and Analytics

Web Site Localization

When Good Social Marketing Goes Bad

Podcast Advertising

Design and User Experience

Site Customization

Widgets

Web Site Usability

Site and Network Navigation

Fundamentals

Practical Analytics

Web Content Management

Mobile Web

Mobile Marketing

Mobile Music

The Mobile Rule of Three

The Mobile Content Value Chain

Mobile Internet

Mobile Content

Mobile Coupons

Consumer Mobile Internet

Mobile Web Sites

Mobile Advertising in Europe

Mobile Marketing in Europe

Mobile Social Networking

David Schatsky | April 25, 2008, 08:50 AM
Some of Our Best Recent Research

Each quarter I review the research we've published over the preceding 90 days and recognize our best work at an internal research meeting here at Jupiter. I thought a broader audience would be interested in seeing what I consider to be some of our best among the more than 100 great reports we published in the first quarter. Here they are:

Community: Getting Value Beyond Product Launch - Emily Riley
European Next-Generation Digital Music Services: Remove Consumer Barriers to Drive Mass-Market Adoption – Mark Mulligan
On-Demand Music Services: Jump-starting a Sluggish Market with Ad-Based Models - David Card
US Online Category Advertising Forecast, 2007 to 2012 - Mark Greene
US Online Retail Forecast, 2007 to 2012 - Patti Freeman Evans, Vikram Sehgal
US Paid Content Forecast, 2007 to 2012 - David Card

And the winners of our Q1 research award:

Web Site Localization: Best Practices in Global Expansion - Zia Wigder
The Internet Television Value Chain – Bobby Tulsiani
The E-mail Marketing Buyer’s Guide, 2008 - David Daniels

I highly recommend you take the time to review this research. I welcome your comments on it.