Re-learning text messaging<< Will Marketing Impact Consumer Perception of the Media-Centric PC? | Main | Mass confusion: Consumers Can’t See the Difference Between TiVo and DVR >> Andrea Wood | June 01, 2006, 09:35 AM Bang & Olufsen’s Serene Mobile phone is nifty. To look at. However, the design looks like it would make standard mobile phone activity a little challenging. The circular keypad, for instance, would make it difficult to text message. I first assumed the phone was intended for those folks who wanted access to telephony alone. The website clearly mentions ‘discreet messaging’ on the phone. To learn to text on this funky keypad you’d either have to a) have no experience on a traditional keypad, or b) really care about aesthetics to forgo function. |
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