Posts from March 25, 2008

David Card | March 25, 2008, 07:37 PM
Stats for Music Marketers, Part XII
As of this minute, Coldplay has 392,819 friends on MySpace and 43,156 fans on Facebook. MySpace's Coldplay page has four songs on it; Facebook's one. MySpace's are embeddable on your page; Facebook's are not, yet. MySpace supports for-pay downloads (they're priced absurdly high, but that's not MySpace's fault); Facebook does...( more )

David Schatsky | March 25, 2008, 04:57 PM
People Resemble their Pets, Brands
I love this item from the Wall Street Journal's technology blog. It reported that researchers at Duke University and the University of Waterloo that found that "...exposing people to a brand’s logo for 30 milliseconds will make them behave in ways associated with that brand." Skeptical? Fine. But the methology...( more )

John Lovett | March 25, 2008, 02:08 PM
Has Phorm Gone Too Far?
So what happens when your ISP realizes that the information it’s carrying from Web servers to end users is inherently valuable? UK based Phorm recently revealed products enabling ISPs to capitalize on their respective goldmines of consumer data by selling it to advertisers for behavioral targeting purposes. They succeeded in...( more )