Posts from September 07, 2008

David Card | September 07, 2008, 04:31 PM
Where the Audience “Value” Is with Social Media. Maybe
At the Inverge conference on Friday, Joshua Green, research manager for MIT’s Convergence Culture Consortium, used the “AMC-Twittergate-Mad Men Nine” story to illustrate a fresh way of thinking about the entertainment value chain now that we’ve got social media. (AMC originally ordered some fans who were Tweeting as characters in...( more )